20 Jul The fresh cousin frequency of various memes otherwise memeplexes distinguishes you to definitely people or system of other
Memes at the center could be the narratives, records, visions, beliefs, norms, or other cultural icons you to definitely shape people community, individual otherwise shared understandings, and other method of relating to solutions and every almost every other on various other levels of analysis. Since they are consisting of records and you will advice, memes is actually considerably more subject to alter than simply try genes because the they violation from just one people or category to another (Boyd Richerson, 2000 ; O'Mahoney, 2007 ; Pech, 2003 ; Voelpel, Leibold, Strep, 2005 ), yet , they are foundational so you're able to the way we discover and you will work inside the the nation (Blackmore, 2000 ). We really do not you want, right here, to gain access to the brand new argument about whether memes lay humans aside off their types. We need simply to recognize the fresh new strong influence one to memes enjoys to the creating just how some one examine the globe, how they act as a result of men and women viewpoints – and therefore exactly how in a position he could be adjust whenever transform was necessary.